{"id":7549,"date":"2026-09-10T05:38:34","date_gmt":"2026-09-10T05:38:34","guid":{"rendered":"https:\/\/rivotek.co.uk\/shop\/product\/american-crew-firm-hold-styling-gel-250ml\/"},"modified":"2026-09-10T07:41:42","modified_gmt":"2026-09-10T07:41:42","slug":"american-crew-firm-hold-styling-gel-250ml","status":"publish","type":"product","link":"https:\/\/rivotek.co.uk\/shop\/product\/american-crew-firm-hold-styling-gel-250ml\/","title":{"rendered":"American Crew Firm Hold Styling Gel 250ml"},"content":{"rendered":"<h2>American Crew Firm Hold Styling Gel &ndash; 250ml<\/h2>\n<p>The ultimate in holding power, American Crew Firm Hold Styling Gel is enriched with natural extracts like Vitamin B5 to help hair look thicker with added shine. This alcohol-free gel offers superior hold and shine with a low pH to prevent drying of the hair and scalp.<\/p>\n<ul>\n<li><strong>Dual Polymer Complex<\/strong> &ndash; provides very high hold with high shine<\/li>\n<li><strong>Alcohol-free<\/strong> &ndash; helps prevent flaking<\/li>\n<li><strong>Low pH<\/strong> &ndash; avoids drying the hair and scalp<\/li>\n<li>Vitamin B5 helps hair appear thicker with added shine<\/li>\n<\/ul>\n<h3>How to use<\/h3>\n<p>Apply to towel-dried hair. Work the gel from scalp to ends and shape into place, then let it set.<\/p>\n\n    <div class=\"xs_social_share_widget xs_share_url after_content \t\tmain_content  wslu-style-1 wslu-share-box-shaped wslu-fill-colored wslu-none wslu-share-horizontal wslu-theme-font-no wslu-main_content\">\n\n\t\t\n        <ul>\n\t\t\t        <\/ul>\n    <\/div> \n","protected":false},"excerpt":{"rendered":"<p><strong>American Crew Firm Hold Styling Gel 250ml<\/strong> gives very high hold with high shine in an alcohol-free formula that&#8217;s kind to the 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